online bachelor's degree of hospitality management

This course prepares students for success in their academic and professional careers. The foundation for learning is established for professional skill development through practical experience. Learner strengths are assessed and analytical, relational, and resilience skills are developed.

The course focuses on the development and enhancement of effective business communication skills within the hospitality industry. The course is structured to blend theoretical knowledge with practical application, ensuring students are well-prepared to communicate effectively in various professional contexts.

Introduction to the discipline of anthropological studies to aid in the examination of social and cultural values, norms, and behavior. Students explore the cultural practices and impacts of tourism in relation to both host and guest communities, and travel as cultural practice. These concepts will be integrated with planning issues surrounding hospitality management, festivals management, event tourism, and destination management.

Students explore and analyze the innovation process of taking an idea from inception to the marketplace and investigate their own creativity and innovation practices. Students can select their own project for using creativity and innovation for use in the hospitality industry.

Digital and social media strategies are essential to understanding hospitality industry customers, as well as for building brand awareness, promoting hospitality goods and services, and building ongoing relationships with customers. New media marketing strategies are analyzed and applied to hospitality management organizations and business objectives.

Students develop an understanding of the principles associated with managing the customer experience, quality, and employee engagement. The skills needed to drive customer engagement and loyalty, and to develop a culture that focuses on and enhances the customer experience are key components of the course content. Students will apply the analytic and leadership skills associated with managing the customer experience, product and service quality, employee engagement, as well as formulate personal approaches to their application in the work environment.

Students develop an understanding of the essential elements of talent management within a framework that focuses on human resource planning to improve business value and meet organizational goals. Essentials of talent recruitment, retention, development, and performance rewards will be addressed through practical applications and case study analysis.

Students learn how to build a team, improve teamwork and collaborations, and sustain team performance through continuous learning and improvement. Best practices for composing a team and aligning individual and team goals will be addressed. Establishing roles, building structures, and managing decision making to impact team performance will be addressed. Team processes, such as conflict resolution and building trust, will be analyzed and applied.

Students will gain an overview of the practical application of accounting and financial concepts and processes that relate to the overall economic health of the organization. Emphasis will be placed on how to use these basic concepts to support organizational decision making and growth in the hospitality management environment. This course offers a practical approach to analyzing management reports and financial statements, as well as the preparation of accurate budgets and forecasts.

Students will engage in independent research to propose a new product, service, or system innovation or improvement within a hospitality management setting. Students will conduct background research on the organizational context and problem setting and provide analysis of the financial, marketing, and other organization components necessary to implement a new product, service, or system innovation.

This course focuses on the political and philosophical traditions of the American republic, especially as embedded in the ideals, values, traditions, founding documents, and institutions of the United States , and considers how these traditions relate to individual citizenship and global society. Prerequisite: 60 Credit Hours

This course focuses on the creative tensions that exist between the forces of tradition and change as the country undergoes social, cultural, and political change. It considers the manner in which change can renew the vitality of a republic. Prerequisite: 60 Credit Hours

This course examines civic engagement in relation to individual freedoms and responsibilities. It fosters engaged citizens, empowered to effect positive change. Prerequisite: 60 Credit Hours