cookie policy
This Cookie Policy explains how Bellevue University (“University”) uses cookies and similar technologies when you visit its website, interact with its digital content, or engage with its online services.
This Cookie Policy should be read together with the Bellevue University Privacy Policy.
What Are Cookies?
Cookies are small text files placed on your computer, tablet, smartphone, or other device when you visit a website. Cookies help websites function properly, improve user experiences, remember preferences, and provide information about how visitors use a site.
Cookies may be set directly by the University (first-party cookies) or by third parties that provide services on the University’s behalf (third-party cookies).
Why Bellevue University Uses Cookies
The University uses cookies and similar technologies to:
- Ensure the website functions properly
- Improve website performance and usability
- Remember user preferences
- Support admissions and enrollment marketing efforts
- Measure website traffic and engagement
- Personalize content and experiences
- Evaluate the effectiveness of digital advertising campaigns
- Enhance website security
Types of Cookies Bellevue University Uses
Strictly Necessary Cookies
These cookies are essential for the operation of the University’s website and cannot be disabled through its cookie preference tools.
Examples include cookies used to:
- Maintain website security
- Support user authentication
- Remember privacy preferences
- Enable website navigation and functionality
Without these cookies, certain website features may not function properly.
Performance and Analytics Cookies
These cookies help the University understand how visitors interact with the website by collecting information anonymously.
Information collected from performance and analytics cookies may include:
- Pages visited
- Time spent on pages
- User journeys
- Device types
- Traffic sources
- Website performance metrics
The University uses this information to improve website and user experience.
Examples of Providers:
- Google Analytics
- Google Tag Manager
Functional Cookies
These cookies allow the website to remember choices you make and provide enhanced features, including:
- Language preferences
- Geographic preferences
- Saved settings
- Personalized content experiences
Disabling these cookies may affect certain website functionality.
Advertising and Targeting Cookies
These cookies may be used to:
- Deliver relevant advertisements
- Measure campaign effectiveness
- Support student recruitment efforts
- Create audience segments
- Limit repetitive advertisements
These cookies may collect information about your interactions with the website and other websites, including:
- IP address
- Browser type and version
- Device information
- Operating system
- Referring website
- Pages viewed
- Time spent on pages
- Clickstream data
- Approximate geographic location
Examples of Providers:
- Google Ads
- Meta (Facebook and Instagram)
- Microsoft Ads
- YouTube
- TikTok
- Other advertising and remarketing platforms
Other Tracking Technologies
In addition to cookies, the University may use other automatic data collection technologies such as:
Web Beacons
Web beacons are small electronic files, such as clear GIFs or similar technologies, that can be embedded in web pages or other online content. They are used to measure engagement and support analytics or reporting about online content performance.
Pixels
Pixels are tracking technologies that can help identify interaction with a website, advertisement, email, or other digital content. They may be used to measure website usage, understand ad performance, support analytics, and help deliver or evaluate personalized advertising.
Local Storage
Local storage is a browser-based storage technology that allows websites to store keyvalue data on a user’s device. It can be used to remember preferences, preserve settings or site activity across browsing sessions, improve functionality, and support a more personalized user experience.
Cookie Consent and Preference Management
When you first visit the University’s website, you may be presented with a cookie banner allowing you to:
- Accept all cookies
- Reject non-essential cookies
- Customize cookie preferences
Your preferences can be updated at any time using the Cookie Settings link available on the website. By configuring your preferences to allow tracking tools, you acknowledge and consent to the use of such tools.
Some web browsers allow users to control cookies through browser settings.
You can:
- Delete existing cookies
- Block cookies
- Receive notifications when cookies are placed
- Restrict certain categories of cookies
Please note that disabling cookies may impact the functionality and performance of portions of the website.
Do Not Track Signals
Some web browsers offer a “Do Not Track” (DNT) setting that sends a signal to websites indicating a user’s preference not to be tracked. The University does not currently respond to DNT browser signals. The University may recognize and respond to other privacy preference signals where required by applicable law.
Information Sharing
Information collected through cookies may be shared with service providers and technology partners who assist the University with:
- Website operations
- Analytics
- Marketing
- Advertising
- Security
- Enrollment communications
Updates to This Cookie Policy
Bellevue University may update this Cookie Policy from time to time to reflect changes in technology, legal requirements, or University data practices.
Any changes will be posted on this page with an updated effective date.
Contact Information
If you have questions regarding this Cookie Policy or the University’s use of cookies and
tracking technologies, please contact:
Risk & Compliance Office
Bellevue University
1000 Galvin Road South
Bellevue, NE 68005
Att: Risk & Compliance Office
Email: privacy@bellevue.edu
Phone: 402-293-2000