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Business Enterprise and Essential Management Skills degree - Bachelor of Business Administration

Degree Information

The Business Enterprise and Essential Management Skills major is designed to develop knowledge of, and experience with, the applications of quantitative techniques, accounting, financial analysis, organizational behavior, production and distribution systems, operations analysis, human resources, marketing, business law, and applied business research. These practical skills are complemented and reinforced by a framework of courses designed to sharpen your communication, critical thinking, and appreciation for the visions and values of our society. The BEEMS major prepares you for career advancement as well as advanced graduate business studies.


Major Requirements (60 credit hours)

(Click a course name below to view course details)

  • FFHU 321 Communication and Critical Thinking

    This course builds critical thinking and communication skills through enhanced reading, writing, and oral communication practices. Through the development of stronger comprehension, compositional and multimodal communication skills, students will demonstrate increased abilities in critical thinking and metacognitive strategies.

  • FFPS 311 Applied Problem Solving

    This course emphasizes problem solving and reasoning skills. The concepts and applications will reinforce and enhance a student’s abilities to effectively make judgments, inferences, analyses, forecasts, and assessments. A variety of essential problem solving techniques will be utilized and applied to the problem solving processes.

  • FLA 400 American Vision & Values

    This course focuses on the political and philosophical traditions of the western world, especially as they are found in the American vision and embedded in the values, traditions, documents, and institutions of the United States.

  • FLA 410 Tradition & Change

    This course focuses on the creative tensions between the forces of tradition and change in the production of intellectual, social, and cultural progress. It examines the manner in which change can renew the political and social vitality of American democracy.

  • FMGT 305 Communicating in the Enterprise

    This course focuses on the practical application of communication within the enterprise. Emphasis will be placed on learning how to write, speak, and act in the enterprise, including an introduction to professional presentations.

  • FMGT 315 Solving Problems in the Enterprise

    This course focuses on the application of concepts to solve enterprise problems. Emphasis is placed on identifying and analyzing weaknesses and threats, and investigating potential responses and solutions.

  • FMGT 325 Formulating Data-Driven Decisions

    This course focuses on the skills needed to produce and understand how data is used in the enterprise. Emphasis is placed on demonstrating a systematic and methodical approach to decision-making.

  • FBUS 335 Enterprise Economic Management

    This course focuses on the analysis and measures for managing the economic health of the enterprise. Focus will be placed on utilizing business information systems in a global context.

  • FBUS 345 Resource and Risk Management

    This course focuses on the allocation of enterprise resources when and where they are needed. Emphasis will be placed on how to integrate all facets of the enterprise for greater efficiency and productivity.

  • FMGT 355 Managing the Global Enterprise

    This course focuses on the inherent issues of the modern global enterprise. Economic and operational influences will be examined in relation to overall strategic management in the enterprise.

  • FBUS 445 Enterprise Systems and Management of Information

    This course addresses the use of systems and information within the enterprise environment. The process of developing and utilizing information within various systems of an enterprise will be examined. The course will focus on issues including the use of social media, record keeping, and data mining to achieve consistent enterprise operations.

  • FMGT 455 Project Management in the Enterprise

    This course focuses on the increasing use of projects to accomplish important enterprise goals. A variety of projects, organizational settings, and issues will be investigated. Emphasis will be placed on how project management concepts are used in today’s enterprise environment.

  • FBUS 465 Enterprise Accounting and Finance

    This course focuses on managerial accounting and financial decision-making through analyzing the economic welfare of an enterprise to make data-driven decisions. Emphasis will be placed on cost concepts, long and short-term strategic and operational planning, and control of cost.

  • FMGT 475 Enterprise Management and Organizational Dynamics

    The course focuses on organizational dynamics with an emphasis on developing an understanding and managing the issues, problems, and the practical implications of various theories of human behavior within the enterprise.

  • FBUS 485 Supply Chain Management

    This course provides an introduction to the functions of supply chain management and covers the practical application for the enterprise. The relationships of supply chain will be addressed to include key decisions within operations management.

  • FMGT 495 Business Marketing

    This course provides an introduction to the functions of marketing and covers current marketing concepts and the practical application for the enterprise. Additional emphasis will be given to global markets, the Internet, social media, and multicultural marketing.

  • FFPS 418 Social Computing

    This course examines leading social computing frameworks and applications in modern society including social network systems, social media and socially oriented web-based applications. Basic communication practices are related to a digital environment that often lacks collocation. Current domestic and international trends are presented along with actual business social computing implementations. Coverage also includes effective social media campaigns, creating a social computing strategy, and techniques to analyze social computing.

  • FFSS 421 Transformative Global Interdependence

    This course analyzes from a global perspective the causes, nature, and effects of globalization and how the world is becoming more interconnected and interdependent across all levels: international, national, local, and personal. Topics include compelling contemporary issues with a focus on the economic, political, social and cultural impacts. The course also includes the application of ethical principles in guiding solutions with the challenges that face our society and world and an emphasis on processing and producing primary source and original scholarship material.

  • FFSS 414 Enterprise Information Intelligence

    This course provides an integrative foundation in the field of enterprise information intelligence at the tactical, operational, and strategic levels. Topics such as the functional areas of enterprise intelligence, developing skills applicable to real-world issues and solutions, business process analysis and design will be covered, along with other topics relevant to the field of information intelligence.

  • FLA 420 Freedom & Responsibility

    This course compares several modern economic systems and evaluates their strength and limitations for modern democracies like the United States. It also examines the importance of civic engagement as a way of fulfilling citizens’ responsibilities for the well-being of society and for the freedom they enjoy.

Students applying for professional license or certification should verify the University’s offerings meet the requirements with the professional organization.

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